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Attracting East-Asian startups to a tech entrepreneurship center.

Attracting East-Asian startups to a tech entrepreneurship center.

Industry: Technology Industry
Year: Year 4 (2017-18)

One of the largest tech start-up coworking campuses in the Gulf region sought to investigate the political, economic, and technical situation between East Asia and the Gulf to create policies to attract more East Asian startups.

Our team conducted market research of these regions to get a better understanding of their tech industries, producing a gap analysis of what the Gulf city can offer to potential East Asian startups and what these startups are looking for in the Gulf city.

DBA delivered a high-level recommendation of the strategies to be implemented by the coworking campus and the government of the Gulf city, which led to the increase of East Asian start-ups in the UAE.