A financial company was in negotiations to arrange an elite sports event as part of a commercial mapping project, aimed at enhancing community engagement opportunities in the MENA region.
DBA was called to develop a strategic road map on how the various stakeholders should come together to enhance community engagement and opportunity. DBA needed to answer questions of how to best utilize the cooperation amongst international universities, sponsors, and local communities.
The commercial plans were successful in establishing a high school sports tournament, delivering on all expectations from all relevant stakeholders. DBA ensured there was established community engagement, particularly for future unchartered business opportunities.